{"id":14229,"date":"2017-07-06T10:50:41","date_gmt":"2017-07-06T08:50:41","guid":{"rendered":"https:\/\/www.codeur.com\/blog\/?p=14229"},"modified":"2025-08-29T10:34:22","modified_gmt":"2025-08-29T08:34:22","slug":"remporter-un-appel-offres","status":"publish","type":"post","link":"https:\/\/www.codeur.com\/blog\/remporter-un-appel-offres\/","title":{"rendered":"7 \u00e9l\u00e9ments \u00e0 int\u00e9grer dans une r\u00e9ponse \u00e0 un appel d\u2019offres"},"content":{"rendered":"<p>R\u00e9pondre \u00e0 un appel d\u2019offres n\u2019est pas \u00e0 prendre \u00e0 la l\u00e9g\u00e8re\u00a0! Dites-vous que plusieurs autres freelances et entreprises seront sur le coup. Pour commencer, sachez qu\u2019il faut d\u00e9velopper un certain nombre de crit\u00e8res pour constituer votre dossier. Que vous soyez seul ou \u00e0 plusieurs \u00e0 travailler sur le dossier, vous devez respecter des r\u00e8gles bien pr\u00e9cises.<br \/>\nVoyons ensemble 7 \u00e9l\u00e9ments \u00e0 faire obligatoirement appara\u00eetre dans votre candidature \u00e0 un <a href=\"https:\/\/www.codeur.com\/pages\/appel-offre\">appel d\u2019offres<\/a>.<br \/>\n&nbsp;<\/p>\n<h2>1.\u00a0\u00a0\u00a0 La pr\u00e9sentation de votre entreprise<\/h2>\n<p>C\u2019est le point de d\u00e9part de votre dossier. Vous devez pr\u00e9senter\u00a0:<\/p>\n<ul>\n<li>Vos activit\u00e9s principales et secondaires<\/li>\n<li>Vos points forts et vos domaines d\u2019expertise<\/li>\n<li>Les membres de vos \u00e9quipes<\/li>\n<li>Les prestations que vous pouvez prendre en charge<\/li>\n<li>Les comp\u00e9tences que vous poss\u00e9dez<\/li>\n<li>Vos r\u00e9f\u00e9rences professionnelles<\/li>\n<\/ul>\n<p>Ensuite, il faut commencer la r\u00e9ponse \u00e0 l\u2019appel d\u2019offres en pr\u00e9cisant\u00a0:<\/p>\n<ul>\n<li>Votre perception de la demande<\/li>\n<li>Votre strat\u00e9gie pour r\u00e9pondre \u00e0 la demande<\/li>\n<li>Votre budget pr\u00e9visionnel<\/li>\n<li>Votre d\u00e9lai de r\u00e9ponse \u00e0 la demande<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14231\" src=\"https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669.jpg\" alt=\"\" width=\"1138\" height=\"616\" srcset=\"https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669.jpg 1138w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-300x162.jpg 300w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-1024x554.jpg 1024w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-768x416.jpg 768w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-370x200.jpg 370w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-270x146.jpg 270w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-570x309.jpg 570w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-669-740x401.jpg 740w\" sizes=\"(max-width: 1138px) 100vw, 1138px\" \/><\/p>\n<h2>2.\u00a0\u00a0\u00a0 Vos points forts et vos diff\u00e9rences<\/h2>\n<p>Votre dossier doit \u00e9galement contenir une partie d\u00e9veloppant vos points forts et vos points de diff\u00e9renciation par rapport \u00e0 vos concurrents. Vous pouvez le pr\u00e9senter comme vous le souhaitez. Aucune r\u00e8gle de pr\u00e9sentation n\u2019est impos\u00e9e dans cet exercice.<\/p>\n<blockquote><p>\u00c9valuez vos points forts avec le plus d\u2019objectivit\u00e9 possible.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h2>3.\u00a0\u00a0\u00a0 Vos r\u00e9f\u00e9rences professionnelles<\/h2>\n<p>Il est recommand\u00e9 de cibler pr\u00e9cis\u00e9ment vos r\u00e9f\u00e9rences \u00e0 pr\u00e9senter. Elles doivent servir votre dossier et montrer votre expertise aupr\u00e8s de l\u2019entreprise qui a lanc\u00e9 l\u2019appel d\u2019offres.<br \/>\nS\u00e9lectionnez vos clients r\u00e9f\u00e9rents et exposez rapidement les dossiers.<br \/>\n<img decoding=\"async\" class=\"aligncenter size-medium wp-image-14232\" src=\"https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-670-300x286.jpg\" alt=\"\" width=\"300\" height=\"286\" srcset=\"https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-670-300x286.jpg 300w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-670-370x353.jpg 370w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-670-270x258.jpg 270w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-670-570x544.jpg 570w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-670.jpg 612w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><br \/>\n&nbsp;<\/p>\n<h2>4.\u00a0\u00a0\u00a0 Le r\u00e9sum\u00e9 de l\u2019appel d\u2019offres<\/h2>\n<p>Cette partie est importante et ne doit pas \u00eatre n\u00e9glig\u00e9e. Elle prouve au lanceur d\u2019appel que vous avez saisi la demande et toutes ses nuances. Apr\u00e8s avoir \u00e9tudi\u00e9 la demande d\u2019appel d\u2019offres, vous devez la retranscrire et la reformuler avec vos mots.<br \/>\n&nbsp;<\/p>\n<h2>5.\u00a0\u00a0\u00a0 La strat\u00e9gie de r\u00e9ponse \u00e0 l\u2019appel d\u2019offres<\/h2>\n<p>La strat\u00e9gie que vous allez proposer \u00e0 l\u2019entreprise est le pivot de votre dossier. Votre approche technique est importante, car elle indique que vous \u00eates parfaitement capable de vous adapter, de r\u00e9pondre convenablement \u00e0 une demande pr\u00e9cise.<br \/>\nSachez que les commissions d\u2019appel d\u2019offres (CAO) re\u00e7oivent un grand nombre de dossiers. Il faut donc aller \u00e0 l\u2019essentiel et apporter des \u00e9l\u00e9ments pertinents. Soyez pr\u00e9cis et n\u2019h\u00e9sitez pas \u00e0 donner des exemples pour rendre votre r\u00e9ponse plus concr\u00e8te.<br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-14233 size-large\" src=\"https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-1024x616.jpg\" alt=\"\" width=\"1000\" height=\"602\" srcset=\"https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-1024x616.jpg 1024w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-300x180.jpg 300w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-768x462.jpg 768w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-370x222.jpg 370w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-270x162.jpg 270w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-570x343.jpg 570w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671-740x445.jpg 740w, https:\/\/www.codeur.com\/blog\/wp-content\/uploads\/2017\/06\/capture-671.jpg 1244w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2>6.\u00a0\u00a0\u00a0 Le planning de r\u00e9alisation des t\u00e2ches<\/h2>\n<p><a href=\"https:\/\/www.facture.net\/blog\/repondre-appel-d-offres\/\" target=\"_blank\" rel=\"noopener\">R\u00e9pondre \u00e0 un appel d&#8217;offres<\/a>, c\u2019est aussi annoncer des d\u00e9lais raisonnables pour pouvoir les tenir. Construisez un planning dans lequel vous gardez une marge de man\u0153uvre. Vous devez pouvoir assurer en cas de probl\u00e8me.<br \/>\nDu point de vue de la pr\u00e9sentation, un tableau sous la forme d\u2019un calendrier est une bonne solution. Vous pouvez \u00e9galement partir sur un graphique de Gantt pour donner un aspect professionnel \u00e0 votre document et justifier votre d\u00e9lai.<br \/>\n&nbsp;<\/p>\n<h2>7.\u00a0\u00a0\u00a0 Le budget pr\u00e9visionnel<\/h2>\n<p>Sur ce point aussi, il faut \u00eatre rigoureux et m\u00e9thodique. Le budget est un \u00e9l\u00e9ment qui sera scrupuleusement \u00e9tudi\u00e9 par la CAO. L\u2019offre financi\u00e8re est tr\u00e8s importante car, avec le planning, elle sera \u00e0 n\u00e9gocier dans un second temps, lorsque vous aurez pass\u00e9 l\u2019\u00e9tape de la pr\u00e9sentation.<br \/>\n&nbsp;<br \/>\nVous \u00eates \u00e0 la recherche d\u2019offres pour votre activit\u00e9 de freelance\u00a0? <a href=\"https:\/\/www.codeur.com\/\">Inscrivez-vous sur Codeur<\/a> et trouvez chaque jour de nouvelles missions\u00a0!<\/p>\n<blockquote><p><strong>\u00c0 lire si vous souhaitez r\u00e9pondre \u00e0 des appels d&#8217;offres internationaux&nbsp;:<\/strong><a href=\"https:\/\/traduc.com\/blog\/repondre-appel-offres-international\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Comment r\u00e9pondre \u00e0 un appel d\u2019offres international pour remporter de nouveaux march\u00e9s&nbsp;?<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>R\u00e9pondre \u00e0 un appel d\u2019offres n\u2019est pas \u00e0 prendre \u00e0 la l\u00e9g\u00e8re\u00a0! Dites-vous que plusieurs autres freelances et entreprises seront sur le coup. Pour commencer, sachez qu\u2019il faut d\u00e9velopper un certain nombre de crit\u00e8res pour constituer votre dossier. Que vous soyez seul ou \u00e0 plusieurs \u00e0 travailler sur le dossier, vous devez respecter des r\u00e8gles [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":14230,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[39],"class_list":["post-14229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-freelance","tag-conseils"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 \u00e9l\u00e9ments \u00e0 int\u00e9grer dans une r\u00e9ponse \u00e0 un appel d\u2019offres<\/title>\n<meta name=\"description\" content=\"R\u00e9pondre \u00e0 un appel d\u2019offres n\u2019est pas \u00e0 prendre \u00e0 la l\u00e9g\u00e8re\u00a0! 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